LOCAL VIDEO MARKETING

Helping local businesses grow and prosper through the use of video and digital marketing

  •  

    The Good And Bad Of A New Local Video Marketing Biz

    This blog was originally published on October 5, 2017

     

     

    Okay, I might have been a little over-dramatic in that title, because there isn't much either Brenda or I could complain about over our first few months of running our new Local Video Marketing company. The good parts of running things so far?  Well...

     

    Number One, I'll bet that Brenda would agree, that we've been dealing with some of the nicest folks in the world.  :)  I think many of them are a lot like us, and equally psyched about the prospects of their new business.

     

    Number Two -- or maybe tied at Number One, is the fact that we love what we do.  We're both creative types, who get extra excited at the prospect of designing a new logo or new video production, or guiding a client's company out of a cluttered field and into the limelight.

     

    Then, there might even be a Number Three here, in our love of the lifestyle that comes with running something like our Local Video Marketing biz.  Oh, for sure, working for oneself entails some looooooong hours.  Still, having the ability to often choose our work setting -- from a nearby picnic table to poolside to our after church visits at a local coffee shop.  Honestly, I've never understood how some folks can make their work a drudgery when it doesn't need to be that way.

     

    Oh, ya, about the slight struggle we've had as a startup in a very unique kind of company...  While some other business owners might suggest to the contrary, I'm saying right now that, there's no model for what Brenda and I have been building.  Sure, some others offer video production, some others might design logos, yet others might offer to help with a client's marketing or SEO, etc.  Yet, are any two companies really alike?  I mean, really?  Ha, hardly.

     

    Okay, so here comes our main frustration...  It's that the newness of our company brought about constant -- and I mean constant -- evolution.  From Day 1, Local Video Marketing was built upon my decades of work in video production.  Not long after, though, came our realization that video used within social media brought about a huge step in client visibility, and so did our newfound ability to create awesome social graphics.  And so did our abilities continue to grow over a good many more months -- led by Brenda's interests in Facebook marketing and search engine optimization.

     

    Of course, that was mostly good for our business, but it was super-difficult to keep up with in our own marketing efforts.  I mean, as we increased our capabilities almost weekly, our advertising and this website fell behinder and behinder (LOL)...

     

    With all that, maybe folks around Tampa heard a huge sigh of relief -- like "Phew!!!" -- a few days ago when we just about finished revamping this website.  Actually, the windows shook a little -- :) , as Brenda and I both let go from opposite sides of the room. Not that our work will ever be done.  However, our 'Home' page is now fairly organized and readable, we're ready to take off in this 'Blog' again now, most of our current 'Services' are listed under a new category (that's still growing).  Are we feeling pretty good right now?  You bet!  And it's even nicer that new potential clients have been contacting us regularly over the past few days.

    *

    PS:  Not listed as an offering (yet?), but nonetheless sprinkled above and used often in our own Local Video Marketing promos, are a bunch of memes and social ad pics.

Comments

  • (no comment)

Post Comments

Can't see the security text? Click here